Over 40 years ago, Tweezerman began its mission to bring high quality, innovative, and best in class tools to the beauty industry. Their position as the beauty tool experts has empowered them to take our niche beauty brand to the next level, setting the highest standards of quality, reliability, innovation and service in our category. Their passionate and loyal fan base motivates the brand to keep developing tools that help consumers look and feel their very best. With consumer loyalty and brand integrity at their core, Tweezerman’s continued mission is to strive for exceptional quality, innovation and education with every beauty tool sold.